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    Ponytail Caps

    Infinity Caps

    Crossback Performance Caps

    Classic Caps

    Winter Hats

  • Infinity Caps

  • Crossback Performance Caps

  • Classic Caps

  • Winter Hats

  • Lookbooks

    Each of our carefully researched, styled, tested and distributed collections reflects a particular aesthetic and ethos. We hope some of these speak to your own style, and help you refine and redefine your own look and style philosophy in the process.

    Linea Collection

    Eclipse Collection

    Arizona Collection

  • Each of our carefully researched, styled, tested and distributed collections reflects a particular aesthetic and ethos. We hope some of these speak to your own style, and help you refine and redefine your own look and style philosophy in the process.

  • Linea Collection

  • Eclipse Collection

  • Arizona Collection

  • Thank you.

    As I close this chapter of Basic Bits, I want to take a moment to thank you from the bottom of my heart. Over the past six years, your support, kind words, and love for our hats have meant the world to me.

    This journey has been more than just selling hats—it’s been about building a community of strong, confident women who inspire one another.

    While the online store has now closed with the acquisition of our company, the memories we’ve created together will always stay with me.

    Thank you for making this dream a reality and for being part of the Basic Bits family.

    With gratitude and love,
    Ashley
    Owner, Basic Bits

    Contact Us
    How We started

    Hey, I'm Ashley, a Wisconsin born Midwest girl! I started Basic Bits in 2018 after being absolutely frustrated with online shopping.

    Between slow shipping times and low quality products, it seemed like anywhere I ordered from was a disaster.

    So, I quit my job, built Basic Bits, and did it my damn self. We source only premium products that I guarantee you'll love, and ship them to you right away.

    Read More