October 08, 2021 2 min read

We can put together 1,000 reasons why but the fact of the matter is that the 2021 shopping season is going to be an even bigger disaster than 2020. 

Black Friday online shopping last year sent the logistics industry into a whirlwind of disasters.  Normal 2-3 day delivery times turned into 7-10 days or even weeks.  More packages were lost, delayed, or just disappeared than ever before. 

We did our part to get everyone's orders out - we have shipped daily since the day we opened in 2018.  But USPS, FedEx, UPS and others seen such an influx in deliveries that it was a literal disaster. 

But that was almost a year ago, and everything should be good by now, right?

Well, maybe the logistics will be better.

But now we're faced with a whole other mess.  Shortages. 

What happens when a factory that normally produces 1,000's of items a day, either shuts down for a period of time or greatly reduces production?  At first, nothing really changes because there's sitting inventory.  But then the suppliers for raw materials used to produce these items are short, shorting the finished products.  As that depletes and production has not increased, there's a delayed ripple that hits different segments at a time. 

So here we are.  A year or so later, and really feeling the effects. 

Not just in our industry, but nearly all of them. 

I'm not a betting person, but if I were to bet on something it'll be this;
If you wait until Black Friday to do your Holiday shopping, you're gonna have a bad time.

Not only do I believe that we will see "out of stock" everywhere, I believe we will see an increase in some prices of gifts because those who actually have inventory will not be willing to give discounts on them. 

(Don't worry - we're great at planning and have plenty of inventory with absolutely no intent of price increases this year).

If you want to guarantee you'll be giving the perfect gift to your parents, siblings, children, and friends this Holiday season - you better start shopping NOW.

We've got over 20,000 gifts in stock, ready to ship quickly at our facility in Wisconsin, and BB items make awesome gifts for the ladies in your life.  (Our yourself, you deserve it). 

Our BB ponytail hats surpassed every other brand this year and are now the #1 rated and sold ponytail cap in the country. 

BB Winter wear is also becoming very popular.  You'll find several new styles this year and be sure to check out our new Cashmere Hats (coming mid October).  These are literally the most incredible hat you'll ever wear, I guarantee it. 

I hope you find something you love on our site.  Whether you're shopping with us or elsewhere, make sure you get your gifts ordered ASAP so you don't show up empty handed to your Holiday gathering this year. 





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